Copywriting Equals Money

Copywriting Equals Money

By John Marx on November 10, 2023
Copywriting is all about closing the sale. You use words to convince someone to purchase your product. Imagine you have an article that sells one in a hundred people that makes you a hundred dollars. You modify just the title or a few words to convince someone to buy and move that to two in a hundred. What you've done is doubled your revenue to two hundred dollars. The power of the written word has the potential to add value, educate, inform, and drive revenue to your bottom line.
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Changing Marketing & Software Development Forever

Changing Marketing & Software Development Forever

By John Marx on November 04, 2023
I am a software developer and a marketer. These are two totally different sides of a mind to use. Thankfully I have multiple voices in my head that allow me to accomplish both successfully and break out of the norm. Being a software developer means I am a nerd, analytical, agile thinking, and an introvert. Being a marketer it means I need to think differently, look at everything, and agile thinking. Everything says "think out of the box." I say "what box?"
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The Benefits of Inbox Zero

The Benefits of Inbox Zero

By John Marx on October 11, 2023
Truly the holy grail when it comes to email is getting your email to no items in it and everything completed quickly, accurately, and on-time. But why would having no email in your inbox be such a benefit to you and how can achieve this? Today I will be covering the struggle I had in achieving inbox zero and then how it has increased my productivity, my health (I think so), completed items on-time, and increased overall communication in the company.
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More Original Content

More Original Content

By John Marx on September 23, 2023
When it comes to having your digital voice heard you need a draw to further reach your audience. Curating great content is one way to show how you are searching and finding content to share with your audience. Then you have truly authentic content that you create to not only showcase who you are but let your voice and brand be heard. We’re going to talk about the later of original content and three types of content you can create to increase your engagement, educate, and showcase your expertise to your audience.
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